Tatawwar, meaning “To Develop” in Arabic, is an exciting, interactive programme brought to you by HSBC in partnership with Potential.com.

The programme will bring together students, schools, parents and the business community to help innovate for a shared future. It will give students the chance to practice important business skills, understand sustainable commitments, connect with the corporate world, and hear from some extraordinary professionals along the way.

The top participants would be able to get certificates, badges, and NFTs and unlock incubation opportunities to help them kick off their social business.


The programme is open to all youth all over the world. Young people can register for free and get access to the valuable resources. As you progress through the development of your social innovation, you will unlock special privileges.


  1. SDG & Innovation Design Thinking

  2. Business Model Canvas

  1. Product Development

  2. Founding Culture and Team

  3. Marketing and Sales

  4. Financial Planning

  5. Online and Offline Networking

  6. Pitch Deck

  1. Scaling and Growth

  2. Operations

  1. Evolving Your Business

  1. Create a wallet and claim your NFTs

  2. Join the Tatawwar Discord Channel

  1. Unlock special offers to start up your social business

  1. Unlock coaching sessions with the Tatawwar experts

  1. Get access to templates, financial calculators and more